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Case Studies: Tourism Chaleur – Web Design and Online Marketing

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TL:DR Tourism Chaleur

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“Contendo worked closely with us to properly understand what our goals were and came up with creative and innovative ways to achieve those goals. They were able to adapt as the project scope changed and are a great and responsive partner as we continue to strive towards our goal of being one of the Province’s top tourism destinations.”


Janine Daigle, Directrice Tourism-e Director
CSR Chaleur- Chaleur RSC

[/vc_column_text][vc_single_image image=”15768″ img_size=”full” alignment=”center”][vc_column_text css=”.vc_custom_1532429560610{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;background-color: #009ade !important;}”]Contendo is immensely proud of the work that we continue to do with an incredibly ambitious and innovative team at Tourism Chaleur. We see this as an ongoing relationship that will not only provide significant benefits to both organizations, but to our entire home region.[/vc_column_text][vc_column_text css=”.vc_custom_1532429634868{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;}”]The tourism industry in The Chaleur Region is a crucial priority for economic development and vital part of the future of the region. To that end, the surrounding communities have decided to create a collaborative office to work on behalf of the area as a whole. It was Contendo’s job to design a user experience that is one half informative brochure and one half journey of discovery.

The solution is an innovative directory site that allows for both an intuitive guide to planning
a vacation or getaway to the Chaleur region, while being optimized for searches from around the world.[/vc_column_text][vc_column_text css=”.vc_custom_1532429772003{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;background-color: rgba(68,68,69,0.18) !important;*background-color: rgb(68,68,69) !important;}”]


The results have been nothing short of astounding so far:

  • The site is already finding itself in the first page of search results around it’s branded search phrases.
  • Traffic continues to increase with over 2000 individual users visiting per month.
  • The majority of the traffic is coming from targeted Geographic locations, and the click-through rate remains above the industry average.
  • With Contendo’s help in SEO and Google Marketing, we have also been able to drive traffic to specific local vendors, resulting in massive value for businesses in the stakeholder communities.

[/vc_column_text][vc_column_text css=”.vc_custom_1532429857920{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;background-color: #444445 !important;}”]Contendo’s efficient and consistent information delivery helped NB Power save money by getting people to their workplace faster, with the knowledge to work safely while at the site.

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